The next decade will be transformative for the higher education sector. Government funding is decreasing. Through their marketing activities universities have created the 'student consumer.' The student consumer is prepared to shop around, compare prices and value, and once purchased expects a return on their investment. Disruptive innovations are challenging traditional forms of learning and in many cases are viewed as better alternatives to traditional learning in the classroom. Competition from private educational providers is increasing. Their cost base is lower, and their customer focus is superior. In short, universities around the world are facing a perfect storm. While experts don't expect the higher education sector to collapse under these challenges, they do believe that for some institutions the future looks bleak. If universities are to avoid closures or mergers, they will need to adopt a market-oriented approach. This timely book urges readers to view students as customers and focuses on how universities need to reinvent themselves in order to stay relevant. Striking a difference between market-oriented and marketing, the authors provide various examples of institutions around the world that are making efforts to reposition themselves. Additionally, this book delves into the issue of undervalued faculty, arguing that education practices are in desperate need of being reimagined due to the abundance of MOOCs and adaptive and experiential learning practices within universities these days. Both university and academic leaders alike, including presidents, provosts, deans, and faculty will find value in the instructional aspects of this book as they relate to their involvement with institutional advancement agendas as well as providing insight into the changing nature of higher education and the evolving definition of what an academic career now entails.

The next decade will be transformative for the higher education sector. Government funding is decreasing. Through their marketing activities universities have created the 'student consumer.' The student consumer is prepared to shop around, compare prices and value, and once purchased expects a return on their investment. Disruptive innovations are challenging traditional forms of learning and in many cases are viewed as better alternatives to traditional learning in the classroom. Competition from private educational providers is increasing. Their cost base is lower, and their customer focus is superior. In short, universities around the world are facing a perfect storm. While experts don't expect the higher education sector to collapse under these challenges, they do believe that for some institutions the future looks bleak. If universities are to avoid closures or mergers, they will need to adopt a market-oriented approach. This timely book urges readers to view students as customers and focuses on how universities need to reinvent themselves in order to stay relevant. Striking a difference between market-oriented and marketing, the authors provide various examples of institutions around the world that are making efforts to reposition themselves. Additionally, this book delves into the issue of undervalued faculty, arguing that education practices are in desperate need of being reimagined due to the abundance of MOOCs and adaptive and experiential learning practices within universities these days. Both university and academic leaders alike, including presidents, provosts, deans, and faculty will find value in the instructional aspects of this book as they relate to their involvement with institutional advancement agendas as well as providing insight into the changing nature of higher education and the evolving definition of what an academic career now entails.

Norfolk's Deep History Coast is a place of unique archaeological discoveries of international significance. Spectacular finds have transformed our understanding of the first human occupation of northern Europe. Fossilised human footprints show people were here nearly one million years ago. This is the only part of Britain to have evidence for four species of humans. It has also been home to giant prehistoric creatures, including four species of mammoth. This book will take you on a journey through time, looking at the geology, natural landscape and the creatures that have inhabited the area. Here you can explore the fascinating and beautiful sites around the 150km of Deep History Coast and see how you can share in this exciting adventure of discovery.

Computer-animated comedy adventure. Lucas Nickle (voice of Zach Tyler Eisen) is a ten-year-old boy whose family has just moved to a new town, and Lucas isn't enjoying it much. He hasn't made any friends yet, his big sister ignores him, his parents (Larry Miller and Cheri Oteri) are occupied with their upcoming vacation in Mexico, and his loving but slightly crazy grandmother (Lily Tomlin) is convinced space aliens are casing out the neighbourhood. To make matters worse, the local bully has found Lucas and is making his life miserable, so the boy looks for someone he can push around - and he soon finds a large colony of ants in his yard. Lucas takes out his frustrations by stomping, drowning, and burying the bugs, not realising that the ants see him as a threat to their safety and aren't about take his attacks lying down. Zoc (Nicolas Cage) is a 'wizard ant' who creates a formula that shrinks Lucas to the size of an insect, and the tiny boy is brought before the leader of the Ant Council (Ricardo Montalban) and the Queen of the Colony (Meryl Streep) to answer for his crimes against the ants. Showing compassion, the queen sentences Lucas not to death, but to live among them and see how difficult their circumstances can be.

'After reading this text by Davis and Hilbert, students will be knowledgeable about and better equipped in implementing marketing concepts and action plans in the international sport industry. With its global orientation, Sports Marketing uses an international approach to help students understand sport marketing fundamentals, benefits, measures, analyses, approaches, tactical activities, and action-oriented strategies. Students will find the detailed chapter case studies from around the world quite useful in applying the material covered in the chapters.' - Paul M. Pedersen, Indiana UniversityWritten in an accessible and succinct style, the textbook illustrates key themes with clear graphics and relevant real-world examples. It discusses significant elements of marketing theory and the latest practices to allow undergraduate and graduate students to understand both traditional and more recent sports marketing practices. Sports Marketing explores the latest sports marketing business practices, helping marketers make effective management and marketing investment decisions. This comprehensive textbook discusses relevant marketing theory and related practices within sports marketing. Each theme will: - Define key sports marketing ingredients - Provide mini-case examples of various sports around the world - Offer end-of-chapter questions and exercises designed to affirm key topics and stimulate the reader's thinking, and - Describe measures of the various sports marketing activities. This textbook will prove an essential companion to students on marketing, business and various sport courses at an undergraduate and postgraduate level. Contents: Introduction 1. Sports Marketing Value Chain: Roles and Interdependencies 2. The Sports Marketing Context 3. Sports Histories and Sports Fans 4. Fans - Delivering Value through Deep Relationships 5. Association Benefits of Sports Marketing 6. Sports Marketing Measures 7. Sports Marketing Strategy and Activation Planning 8. The Sports Marketing Fusion 9. Sports Marketing Touchpoints and Customer Journeys 10. Sports Marketing - Leadership and Organizations 11. Traditional Advertising 12. Social and Digital Advertising 13. Sports Marketing Revenues 14. Sponsorship and Event Management 15. Licensing and Merchandising Index

Compiled by two highly respected authors and museum curators, this richly illustrated book features 100 objects - ranging from a Viking Thor's Hammer and Lord Nelson's funeral drape, to the whistle used during the Christmas truce of 1914. Norfolk has evidence of a substantially longer human past than any other part of Britain. The discovery of the beautiful Happisburgh handaxe, described inside, led to a find of further flint tools twice as old as anything found elsewhere in the country. Each object tells a fascinating story in its own right, adding depth and colour to the chapters of Norfolk's history. The result is an illuminating visual record, demonstrating the central role objects have in understanding our past and revealing the often crucial role Norfolk has played in the development of our national story.

Society and Politics in the Age of the Risorgimento contains ten essays written in honour of Denis Mack Smith by leading British and Italian specialists. The volume is intended both as a tribute to Denis Mack Smith's outstanding contribution to Italian history and as an attempt to open up wider debate on Italian society and politics in the period of the Risorgimento, bringing aspects of nineteenth-century Italian politics and social history into a comparative European context. Topics discussed in the volume include the collapse of the ancien regime in southern Italy; the Italian armies in the Napoleonic period; debates on poverty in Italy and Europe in the early nineteenth century; family and marriage; the origins of the mafia in Sicily; peasant protest in the Po valley; Garibaldi and England in the 1860s; the emergence of an Italian middle class; women workers; and the politics of the critic Francesco De Sanctis.

'After reading this text by Davis and Hilbert, students will be knowledgeable about and better equipped in implementing marketing concepts and action plans in the international sport industry. With its global orientation, Sports Marketing uses an international approach to help students understand sport marketing fundamentals, benefits, measures, analyses, approaches, tactical activities, and action-oriented strategies. Students will find the detailed chapter case studies from around the world quite useful in applying the material covered in the chapters.' - Paul M. Pedersen, Indiana UniversityWritten in an accessible and succinct style, the textbook illustrates key themes with clear graphics and relevant real-world examples. It discusses significant elements of marketing theory and the latest practices to allow undergraduate and graduate students to understand both traditional and more recent sports marketing practices. Sports Marketing explores the latest sports marketing business practices, helping marketers make effective management and marketing investment decisions. This comprehensive textbook discusses relevant marketing theory and related practices within sports marketing. Each theme will: - Define key sports marketing ingredients - Provide mini-case examples of various sports around the world - Offer end-of-chapter questions and exercises designed to affirm key topics and stimulate the reader's thinking, and - Describe measures of the various sports marketing activities. This textbook will prove an essential companion to students on marketing, business and various sport courses at an undergraduate and postgraduate level. Contents: Introduction 1. Sports Marketing Value Chain: Roles and Interdependencies 2. The Sports Marketing Context 3. Sports Histories and Sports Fans 4. Fans - Delivering Value through Deep Relationships 5. Association Benefits of Sports Marketing 6. Sports Marketing Measures 7. Sports Marketing Strategy and Activation Planning 8. The Sports Marketing Fusion 9. Sports Marketing Touchpoints and Customer Journeys 10. Sports Marketing - Leadership and Organizations 11. Traditional Advertising 12. Social and Digital Advertising 13. Sports Marketing Revenues 14. Sponsorship and Event Management 15. Licensing and Merchandising Index

Embark upon a journey through Norfolk's eventful history, from the earliest times to the present day. From the discovery of fossil footprints dating back nearly one million years, to Boudica's revolt, the Roman occupation, the creation of the Norfolk Broads during the Middles Ages and the growth of the textile industry and agricultural advances, this county has always been at the forefront of innovation and the development of our nation. Mustard manufacturing, Viking farmers, friendly invasions and digging up ancient mammoths - we do things differently here in Norfolk.

Castles and the Anglo-Norman World draws together a series of 20 papers by 26 French and English specialists in the field of Anglo-Norman studies. It includes summaries of current knowledge and new research into important Norman castles in England and Normandy, drawing on information from recent excavations. Sections consider the evolution of Anglo-Norman castles, the architecture and archaeology of Norman monuments, Romanesque architecture and artefacts, the Bayeux Tapestry and the presentation of historic sites to the public. These studies are presented together with a consideration of the 12th century cross-Channel Norman Empire, which provides a broader context. This work is the result of a conference held at Norwich Castle in 2012, which was part of a collaboration between professionals in the fields of archaeology, architecture, museums and heritage, under the banner of the Norman Connections Project.

This scarce antiquarian book is a selection from Kessinger Publishing's Legacy Reprint Series. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment to protecting, preserving, and promoting the world's literature. Kessinger Publishing is the place to find hundreds of thousands of rare and hard-to-find books with something of interest for everyone

The studies contained in this volume present the latest reasearch on the Iron Age of the part of East Anglia occupied by the Iceni, and include work centred on both material culture and on the landscape. Topics include pottery, coinage, aerial archaeology, a reinterpretation of Snettisham and the representation of animals in material culture. Together they add to a growing appreciation of what marks out a specifically Iceni regional culture.

This scarce antiquarian book is a selection from Kessinger Publishing's Legacy Reprint Series. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment to protecting, preserving, and promoting the world's literature. Kessinger Publishing is the place to find hundreds of thousands of rare and hard-to-find books with something of interest for everyone